Korean skin care brand PURITO uses the English word “purify” and the Korean word for “soil” as inspirations for its name and principles. Eco-friendly and cruelty-free,PURITO constantly strives to improve its hypoallergenic, chemical-free and affordable products. The brand uses natural ingredients in its skin care range which is made in Korea. All items are gentle enough to be used on sensitized skin including the popular Daily Go-To Sunscreen, which is composed of chemical and mineral filters to provide broad spectrum SPF 50+ PA++++ UV protection. Infused with centella asiatica extract, it soothes skin without leaving a white cast. Other bestsellers include the Cica Clearing BB Cream, Fermented Complex 94 Boosting Essence, Centella Green Level Recovery Cream, Centella Green Level Buffet Serum and Centella Unscented Serum.